So Smile Teeth Whitening
According to our open methodology, this clinic scored 50.8/100 for transparency, reputation, service accessibility, and digital visibility.
Overall rank: #14 of 15 ranked clinics · Last checked: 25 September 2026
50.8/100
Positions by Rating Profile
- Overall Transparency & Trust#1450.8/100
- Best for Expats#1351.8/100
- Best for Dental Implantsnot ranked
- Best for Emergency Dental Carenot ranked
- Best Price Transparency#1144.8/100
- Best English-speaking Clinics#1357.8/100
- Best for Families / Childrennot ranked
- Sleep Dentistry (GA / deep sedation)not ranked
General Anaesthesia & Deep Sedation
Whether the clinic documents treatment under general anaesthesia or deep / twilight sedation — "sleep dentistry", where the patient is asleep and unaware (does not feel, see, or hear the procedure). Ordinary conscious sedation, where the patient stays awake and responsive, does not count here. This is informational and does not affect the transparency score.
- ? General anaesthesia / deep sedation (sleep dentistry) — Not verified Cosmetic teeth-whitening only chain (no general dentistry/surgery); own site (sosmile-teethwhitening.com) checked 2026-08-26 has no anaesthesia/sedation content, not applicable to its service scope
Summary
Specialist teeth-whitening chain with multiple branches across Seminyak, Canggu, Kuta, Legian, Ubud and Sanur, targeting tourists and expats. Offers in-store professional whitening and take-home products; does not provide general dentistry, implants or orthodontics. The Google listing of its Seminyak (Oberoi) branch shows a 4.9 rating from 772 reviews; branches open daily until 22:00.
Strengths
- Information Transparency: 17 of 20 points.
- Reputation & Reviews: 17 of 20 points.
Weaknesses
- Price Transparency: 3 of 15 verifiable points (missing: cleaning price listed; filling price listed; crown price listed; implant price listed; consultation price listed; x-ray / imaging price listed)
- Medical Infrastructure: 2 of 11 verifiable points (missing: implantology; orthodontics; oral surgery; pediatric dentistry; emergency care)
- AI & Search Visibility: 1.5 of 8 verifiable points (missing: mentioned for: best dentist Bali; mentioned for: English speaking dentist Bali; mentioned for: dental implants Bali; mentioned for: emergency dentist Bali; mentioned for: Bali dental clinic for expats; structured data on website)
Score Breakdown
Every criterion below is scored from public sources. ✓ verified yes · ✗ verified no / not found · ◐ partial · ? unverified (scores 0, not a negative finding).
Information Transparency
17 / 20
Whether basic facts about the clinic - its team, premises, services, and location - are publicly verifiable.
| ✓ | Has a working website [s1] | 4/4 |
| ✗ | Dentist names listed Whitening-only business run by hygienists, not named dentists; no named professional found on the homepage or booking page [so-smile-teeth-whitening-deepen-10] [so-smile-teeth-whitening-deepen-11] | 0/3 |
| ✓ | Dentist specializations listed [s1] | 2/2 |
| ✓ | Real clinic photos [s1] | 2/2 |
| ✓ | Service list published [s1] | 3/3 |
| ✓ | Clear contact details [s1] | 2/2 |
| ✓ | English website version [s1] | 2/2 |
| ✓ | Address and map published [s1] | 2/2 |
Price Transparency
3 / 15
Whether patients can estimate costs before visiting. Published price ranges count; exact prices are not required.
| ✓ | Prices or price ranges published Three priced whitening-session tiers published (Flash, Classic, Ultimate) [so-smile-teeth-whitening-deepen-7] | 3/3 |
| ✗ | Cleaning price listed This is a teeth-whitening specialty business; no cleaning service or price found [so-smile-teeth-whitening-deepen-12] | 0/2 |
| ✗ | Filling price listed This is a teeth-whitening specialty business; no filling service or price found [so-smile-teeth-whitening-deepen-13] | 0/2 |
| ✗ | Crown price listed This is a teeth-whitening specialty business; no crown service or price found [so-smile-teeth-whitening-deepen-14] | 0/2 |
| ✗ | Implant price listed This is a teeth-whitening specialty business; no implant service or price found [so-smile-teeth-whitening-deepen-15] | 0/2 |
| ✗ | Consultation price listed This is a teeth-whitening specialty business; no general dental consultation service or price found [so-smile-teeth-whitening-deepen-16] | 0/2 |
| ✗ | X-ray / imaging price listed This is a teeth-whitening specialty business; no X-ray service or price found [so-smile-teeth-whitening-deepen-17] | 0/2 |
Reputation & Reviews
17 / 20
Public review signals. The Google rating is adjusted with a Bayesian prior (rating 4.0, weight 25) so a 5.0 from a handful of reviews does not outrank a 4.8 from hundreds.
| ✓ | Google rating (Bayesian-adjusted) as of 2026-09-25 [so-smile-teeth-whitening-deepen-20] | 6/6 |
| ✓ | Google review volume as of 2026-09-25 [so-smile-teeth-whitening-deepen-21] | 3/3 |
| ✓ | Review recency newest review read 2026-08-27 [so-smile-teeth-whitening-deepen-22] | 3/3 |
| ✓ | Clinic responds to reviews The owner replies to reviews on Google: 6 of the 10 reviews read carry an owner reply, 2 of them to reviews from the last 12 months; the latest reply is dated 2026-09-27 (to a review of 2026-09-23). [so-smile-teeth-whitening-r6rep] [so-smile-teeth-whitening-deepen-9] | 2/2 |
| ✗ | No recurring complaints Two reviews, six years apart, describe no visible whitening result [so-smile-teeth-whitening-deepen-23] | 0/2 |
| ✓ | No suspicious review patterns No five-star cluster and no repeated wording in the 10 Google reviews read (2018-10-10 to 2026-10-02); 7 are from accounts with other reviews of their own (read 2026-10-02). [so-smile-teeth-whitening-r6rep] | 2/2 |
| ✓ | Active Facebook presence [s1] | 1/1 |
| ✗ | TripAdvisor presence No genuine TripAdvisor listing found (only a similarly-named but different business); no TripAdvisor link on the clinic's own page [so-smile-teeth-whitening-deepen-8] [so-smile-teeth-whitening-deepen-19] | 0/0.5 |
| ✗ | Other review platforms No profile on WhatClinic, Dental Departures, Bookimed, MyMediTravel or Trustpilot (checked 2026-10-01). [so-smile-teeth-whitening-platforms-2] [so-smile-teeth-whitening-platforms-3] [so-smile-teeth-whitening-platforms-4] [so-smile-teeth-whitening-platforms-5] [so-smile-teeth-whitening-platforms] | 0/0.5 |
Medical Infrastructure
2 / 15
The range of publicly documented equipment and services. This measures documented availability, not clinical quality.
| ? | On-site X-ray | 0/2 |
| ? | CBCT (3D imaging) | 0/2 |
| ✗ | Implantology [s1] | 0/2 |
| ✗ | Orthodontics [s1] | 0/2 |
| ✗ | Oral surgery [s1] | 0/2 |
| ✗ | Pediatric dentistry Teeth-whitening specialty business; no pediatric dentistry documented [s1] | 0/1.5 |
| ✗ | Emergency care Teeth-whitening specialty business; no emergency dental care documented [s1] | 0/1.5 |
| ✓ | Works with international patients [s1] | 2/2 |
Communication & Service
7 / 10
How easy it is to contact the clinic, get answers, and book - especially for international patients.
AI & Search Visibility
1.5 / 10
Whether the clinic is discoverable when patients search - including via AI assistants. Checked with fixed queries: "best dentist Bali", "English speaking dentist Bali", "dental implants Bali", "emergency dentist Bali", "Bali dental clinic for expats".
| ✗ | Mentioned for: best dentist Bali [so-smile-teeth-whitening-deepen-2] | 0/1 |
| ✗ | Mentioned for: English speaking dentist Bali [so-smile-teeth-whitening-deepen-3] | 0/1 |
| ✗ | Mentioned for: dental implants Bali [so-smile-teeth-whitening-deepen-4] | 0/1 |
| ✗ | Mentioned for: emergency dentist Bali [so-smile-teeth-whitening-deepen-5] | 0/1 |
| ✗ | Mentioned for: Bali dental clinic for expats [so-smile-teeth-whitening-deepen-6] | 0/1 |
| ✗ | Structured data on website JSON-LD present but only generic page/site types, no business entity [so-smile-teeth-whitening-deepen-18] | 0/1.5 |
| ? | Google indexing quality | 0/2 |
| ✓ | Dedicated service pages [s1] | 1.5/1.5 |
Licensing & Credentials
Whether the clinic publishes its operating licence and the dentists working there together with their professional licence numbers. A verified “not published” is recorded as a red flag; data we have not checked yet is shown as unverified and carries no penalty.
Clinic operating licence: not checked against public sources yet — unverified, no penalty
Dentists & PDGI membership (e-Sertifikasi)
No published dentist roster is recorded for this clinic yet — unverified, no penalty.
Red Flags
- low No dentists identified anywhere (-2 pts) — No dentist names published (derived from data).
Red-flag penalty applied: -2 points (capped at -20).
Data We Could Not Verify
- Medical Infrastructure: On-site X-ray
- Medical Infrastructure: CBCT (3D imaging)
- Communication & Service: Response speed
- Communication & Service: Pre-visit consultation possible
- AI & Search Visibility: Google indexing quality
Unverified items score 0 points but are not treated as negative findings. If you can document any of them, please send a correction.
Contact Information
| Website | https://sosmile-teethwhitening.com/ |
|---|---|
| Phone | +62 818 0237 8883 |
| +62 818 0237 8883 | |
| https://www.facebook.com/sosmilebali/ | |
| Google Maps | Map listing |
| Address | Jl. Kayu Aya No.40, Seminyak, Bali (flagship; 9 branches across Seminyak, Canggu, Kuta, Legian, Ubud, Sanur) |
Contact details are provided for identification only and may change; verify with the clinic directly.
Sources
| ID | Source | What it supports | Accessed |
|---|---|---|---|
| s1 | https://sosmile-teethwhitening.com/ | Homepage/nav covers only in-store whitening, products, gallery and testimonials; no pediatric service | 2026-09-25 |
| so-smile-teeth-whitening-deepen | https://www.google.com/maps/search/So+Smile+Teeth+Whitening+Kayu+Ay… | Google Maps place card for 'So Smile Seminyak Oberoi' (Jl. Kayu Aya No.40) shows rating 4.9 (755 reviews) as of 2026-08-26; sibling branches 'So Smile Seminyak Square' 4.9 (719) and 'So Smile Batu Belig' 5.0 (139) shown on the same results page | 2026-08-26 |
| so-smile-teeth-whitening-deepen-2 | search:best dentist Bali | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| so-smile-teeth-whitening-deepen-3 | search:english speaking dentist Bali | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| so-smile-teeth-whitening-deepen-4 | search:dental implants Bali | AI/search visibility scout 2026-08-26: not present in top results (not applicable - whitening only) | 2026-08-26 |
| so-smile-teeth-whitening-deepen-5 | search:emergency dentist Bali | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| so-smile-teeth-whitening-deepen-6 | search:dentist for expats Bali | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| so-smile-teeth-whitening-deepen-7 | https://sosmile-teethwhitening.com/book-now/ | Classic Whitening 30 min: standard IDR 1,375,000 (sale IDR 1,100,000); Ultimate Whitening 45 min: standard IDR 1,750,000 (sale IDR 1,400,000) | 2026-09-25 |
| so-smile-teeth-whitening-deepen-8 | https://www.tripadvisor.com/TypeAheadJson?action=API&query=So+Smile… | TripAdvisor TypeAhead search (200 response) matches "Bali Smile Teeth Whitening" (a different, similarly-named business) and "So Smile Photobooth, Lyon, France"; no exact "So Smile Teeth Whitening" Bali match | 2026-09-25 |
| so-smile-teeth-whitening-deepen-9 | https://www.google.com/maps?cid=655557250935986046&hl=en | Google listing 2026-09-25: owner replies dated 2026-08-28 ("Thank you"), 2026-07-27 and 2026-01-07 | 2026-09-25 |
| so-smile-teeth-whitening-deepen-10 | https://sosmile-teethwhitening.com/ | Homepage: "Qualified hygienists, advanced technology" — no individual named | 2026-09-25 |
| so-smile-teeth-whitening-deepen-11 | https://sosmile-teethwhitening.com/book-now/ | Booking page lists tiers and branches with no staff names | 2026-09-25 |
| so-smile-teeth-whitening-deepen-12 | https://sosmile-teethwhitening.com/book-now/ | Only whitening tiers (Flash/Classic/Ultimate) are offered; no cleaning/scaling service | 2026-09-25 |
| so-smile-teeth-whitening-deepen-13 | https://sosmile-teethwhitening.com/book-now/ | Only whitening tiers are offered; no filling service | 2026-09-25 |
| so-smile-teeth-whitening-deepen-14 | https://sosmile-teethwhitening.com/book-now/ | Only whitening tiers are offered; no crown service | 2026-09-25 |
| so-smile-teeth-whitening-deepen-15 | https://sosmile-teethwhitening.com/book-now/ | Only whitening tiers are offered; no implant service | 2026-09-25 |
| so-smile-teeth-whitening-deepen-16 | https://sosmile-teethwhitening.com/book-now/ | Only whitening tiers are offered; no consultation service | 2026-09-25 |
| so-smile-teeth-whitening-deepen-17 | https://sosmile-teethwhitening.com/book-now/ | Only whitening tiers are offered; no X-ray service | 2026-09-25 |
| so-smile-teeth-whitening-deepen-18 | https://sosmile-teethwhitening.com/ | JSON-LD types found: WebPage, BreadcrumbList, WebSite — no Dentist/LocalBusiness/Organization entity | 2026-09-25 |
| so-smile-teeth-whitening-deepen-19 | https://sosmile-teethwhitening.com/ | No tripadvisor.com link found on the homepage | 2026-09-25 |
| so-smile-teeth-whitening-deepen-20 | https://www.google.com/maps?cid=655557250935986046&hl=en | Google listing 2026-09-25: 4.9 from 772 reviews; histogram 5★ 753 / 4★ 4 / 3★ 0 / 2★ 0 / 1★ 15 | 2026-09-25 |
| so-smile-teeth-whitening-deepen-21 | https://www.google.com/maps?cid=655557250935986046&hl=en | Google listing 2026-09-25: 772 reviews, rating 4.9; histogram 5★ 753 / 4★ 4 / 3★ 0 / 2★ 0 / 1★ 15 | 2026-09-25 |
| so-smile-teeth-whitening-deepen-22 | https://www.google.com/maps?cid=655557250935986046&hl=en | Google listing 2026-09-25 (So Smile Seminyak Oberoi, Jl. Kayu Aya No.40): review dated 2026-08-27 | 2026-09-25 |
| so-smile-teeth-whitening-deepen-23 | https://www.google.com/maps?cid=655557250935986046&hl=en | Review by Irene Soh, 1 star, 2018-10-10: "I honestly can't tell the difference... disappointing results". Review by R S, 1 star, 2024-12-14: "a week later, both of us have exactly the same results - no difference!" | 2026-09-29 |
| so-smile-teeth-whitening-platforms | https://www.whatclinic.com/dentists/indonesia/bali | WhatClinic: its Bali dentist listing (no clinic shown) and its Indonesia listing (9 pages, 118 clinics, none on Bali), checked against its profile sitemaps (133 dentist profiles in Indonesia; the only one on Bali, Sambandha Dental Care in Denpasar, opened) and the profile addresses built from the clinic's name (not found), have no profile for So Smile Teeth Whitening and none at any of its branches (checked 2026-10-01) | 2026-10-01 |
| so-smile-teeth-whitening-platforms-2 | https://www.dentaldepartures.com/dentists/indonesia | Dental Departures: its clinic search lists 49 clinics in Indonesia, all on Bali — not this one (checked 2026-10-01) | 2026-10-01 |
| so-smile-teeth-whitening-platforms-3 | https://bookimed.com/clinics/country=indonesia/ | Bookimed: its Indonesia clinic ranking ("6 verified options": hair-transplant, wellness and medical centres) lists no dental clinic on Bali (checked 2026-10-01) | 2026-10-01 |
| so-smile-teeth-whitening-platforms-4 | https://www.mymeditravel.com/dentistry-clinics-in-indonesia | MyMediTravel: its Indonesia dentistry listing (53 clinics announced; six pages read, 44 distinct clinics shown, 11 of them on Bali) does not include this clinic (checked 2026-10-01) | 2026-10-01 |
| so-smile-teeth-whitening-platforms-5 | https://www.trustpilot.com/review/sosmile-teethwhitening.com | Trustpilot: no company page for sosmile-teethwhitening.com (checked 2026-10-01) | 2026-10-01 |
| so-smile-teeth-whitening-r6rep | https://www.google.com/maps?cid=655557250935986046&hl=en | Google listing "So Smile Seminyak Oberoi", read 2026-10-02 with its reviews sorted lowest first and newest first: rating 4.9 from 776 reviews, histogram 15 one-star, 0 two-star, 0 three-star, 4 four-star, 757 five-star; 10 distinct reviews read (dated 2018-10-10 to 2026-10-02), 6 with an owner reply; the lowest-rated reviews read are dated 2018-2026. | 2026-10-02 |
Change History
| Date | Change |
|---|---|
| 2026-10-02 | Reputation check 2026-10-02 on the clinic's Google listing (10 reviews read): suspicious review patterns no. |
| 2026-10-01 | Reviews on other platforms re-checked: no profile on WhatClinic, Dental Departures, Bookimed, MyMediTravel or Trustpilot; the directory pages cited earlier only repeated the clinic's Google rating, so this is now marked no. |
| 2026-09-29 | Read the clinic's lowest-rated Google reviews: two reviews, six years apart, describe no visible whitening result. Recorded: recurring complaints confirmed. |
| 2026-09-25 | Re-read on 2026-09-25: the clinic's homepage, pricing, FAQ and booking pages, and the Google listing of its flagship branch (Seminyak Oberoi). Recorded: a teeth-whitening specialty business run by hygienists, no dentist named; three priced whitening-session tiers published, but no cleaning, filling, crown, implant, consultation or X-ray service to price; no pediatric or emergency care; JSON-LD present but without a business entity; Google 4.9 from 772 reviews, newest 2026-08-27; the owner replies to reviews. Corrected: no TripAdvisor listing found for this business (only a similarly named different business). |
| 2026-08-26 | Deepen 2026-08-26: rechecked website/contacts/operating status (open, unchanged); added branch-level Google rating for the Kayu Aya/Oberoi flagship (4.9/755) with a live Maps results URL, distinct from the stored network-wide 3,000-review aggregate; re-confirmed the existing s2 (smilejet.app/clinic/so-smile-canggu-shortcut, live, 4.9/60 for that branch) and cited it to reputation.onOtherPlatforms (previously uncited); a second, distinct independent external source could not be found today despite search; visibility scout 5 queries - not present in any top results. |
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